Years in full-time practitioner roles
Key accounts at Vajra Global
Key Narratives, 12 PR Campaigns, 35+ Vernacular Social Media Pages on Meta, Instagram, Youtube, 1 Campaign Song
Industries – Political Think Tank, Agency, SaaS, IT
2019 Andhra Pradesh State Assembly Elections. Multi-channel digital narrative for a high-scrutiny, compressed-timeline political campaign across 175 constituencies.
Senior-level strategy and execution across nine concurrent client accounts diverse industries, diverse buyer profiles, one editorial standard.
cross-team collaborations across creative, paid, and strategy functions.
Long sales cycles. Technical audience. Scattered presence on LinkedIn. The brief: build a consistent brand voice, streamline the executive narrative, and make LinkedIn work as a pipeline channel.
LinkedIn brand consistency and executive thought leadership presence.
Inbound inquiry quality as brand authority compounded over time.
Led digital campaigns and event marketing across GCC, Agri-Tech, and Talent Consulting verticals. Established a high-performing content system that turned LinkedIn into Dexian India's primary growth channel.
LinkedIn followers gained organically
Impressions Gained In Linkedin
Managed social strategy for clients across the US, UK, Dubai, and India—implementing a 180- day content strategy framework.
B2B clients
Content pieces
Built global content operations for an international digital news and PR agency, scaling LinkedIn presence and generating B2B pipeline through an editorial-first content strategy across APAC and Europe.
LinkedIn post impressions
Newsletter community
Managed content operations, influencer onboarding, and media partnerships for ByteDance's Helo platform, directly contributing to revenue growth and community-building
Increase in community participation from CSR campaigns
Business development via media partnerships